We are missing something if we are not attracting customers online. In any corner of the world, Digital penetration is increasing rapidly and nothing can stop its growth. Public media has not only surpassed print media and broadcast media but now also seems to rapidly explore beyond hybrid results of online publications, blogs, owned digital media and collaborated social media. Decisions, whether small or large, are influenced by factors over World Wide Web. No questions asked, digital presence is a mandate for any scaling business.